Long story short, I shortlisted my next bike (a lightweight tourer) down to the Tiger 660 and the Yamaha Tracer 7 GT. I love both and the prices are comparable but the Tracer won based on looks and the dealer approach to new sales.
I may also have been swayed by already owning a XSR700 with the same CP2 engine. For me the Tracer makes up for the XSR shortfalls, like luggage capacity and comfort.
Funnily enough, the guy who sold me the new Yamaha today was a Triumph salesman for 25 years and sold me my Street Cup 6 years ago!
I should have a “new bike day” in early March ready for the 24 plate.